Antonio “Tony” Tijerino is the President and CEO of the Hispanic Heritage Foundation (HHF), where he empowers young Latinos. With a passion for advocacy and over 20 years of experience promoting cultural pride and leadership, Tony has dedicated his career to uplifting the next generation of Latino leaders.
His authenticity, creativity, and commitment to serving others have made him a trailblazer in fostering diversity, inclusion, and impact. We are thrilled to share his inspiring journey!
How do you define yourself?
I define myself as a connector, someone passionate about making sure our Latino community is seen and celebrated. I’m driven by my deep commitment to service and elevating our people.
How has your heritage shaped your leadership style and approach in your career?
My heritage is at the core of who I am as a leader. It’s given me a sense of responsibility to uplift others and stay authentic in everything I do. Growing up in a Latino household, I learned the value of community and empathy, which guides me in my interactions and decision-making.
What does Hispanic Heritage Month mean to you, and how do you celebrate it?
Hispanic Heritage Month is an important time to reflect on and celebrate the contributions of Latinos across all fields. For me, it’s about elevating voices and stories that often don’t get the recognition they deserve. I celebrate it by engaging with our community and making sure that Latino professionals are seen and heard.
How can organizations do a better job of fostering diversity and inclusion, particularly for Latinx professionals?
Organizations need to make diversity and inclusion a priority by creating spaces where Latinx professionals feel valued and supported. That means offering training and mentorship programs and truly listening to diverse voices, not just checking boxes. Real inclusion happens when people feel like they belong at every level of an organization.
What advice would you give to young Latinx aspiring to make a difference?
To young Latinx, I’d say: Embrace your uniqueness. Your experiences and perspective are what the world needs right now. Build strong networks, seek mentorship, and don’t be afraid to take up space. Our community’s future depends on you, so stay resilient and keep pushing forward.
What book or podcast are you reading/listening to?
I listen to a variety of podcasts, and it’s become a meditative experience for me. I enjoy learning about topics I know nothing about. It could be anything—from plants to the solar system—and it helps me unwind. I especially love podcasts created by friends, but I won’t mention any specific ones because I don’t want to leave anyone out! (Please check out the Fritanga podcast by Tony Tijerino. You’re in for a treat!)
What’s a dish that reminds you of home (or your favorite Latin dish)?
Nacatamal, hands down. It’s a traditional Nicaraguan dish wrapped in banana leaves, filled with corn dough, pork, potatoes, olives, and raisins. It’s like opening a piñata, with all the flavors and ingredients spilling out. That dish instantly brings me back to my roots and gives me comfort, especially because I don’t get to have it often in DC.
What is your superpower?
My superpower is my authenticity. I’m impatient, reckless, collaborative, creative, and empathetic—all these things make me who I am. What makes me effective can also make me ineffective, but I’ve learned to embrace it. My authenticity and empathy are what drive me to serve others, and that’s what makes me who I am.
