
As we approach our 4th year in business, we’re feeling more focused than ever on what drives us.
We’ve worked hard with our executive coach to clarify our vision for growth, and this year we’re being more intentional about every move we make — from the projects we take on to the talent we bring on board.
We know that when we’re in alignment with what makes us truly tick, FLAMAZING things happen. It’s what the Japanese refer to as ikigai — that sweet spot where passion, expertise, and impact come together to bring us the most fulfillment and joy.
A great book that we’re reading to help us rethink how we run our business is the 12-Week Year. Highly recommend it for practical framework to gain that competitive edge by getting more done in 1 quarter vs 1 year!
Here’s how we will be more aligned in 2025:
- Building Purposeful Partnerships: We want to work with people and organizations that share our values and vision.
- Focusing on Work that Excites Us: We’re saying YES! to projects that inspire creativity, innovation, and drive positive change.
- Growing with Intention: It’s not just about getting bigger—it’s about growing smarter, strengthening our network, and doing FLAMAZING work we can be proud of, while building an awesome life for our families.
Let’s Make 2025 Incredible Together
If you’re looking for a partner to help you elevate (or shake up) your brand, let’s chat!
We’d love to hear your story and explore how we can align to help your organization grow.
_________________________________________________________________________________________________
In other news…
We’ve been deeply saddened by the devastating wildfires in Los Angeles. Our hearts go out to everyone impacted by these events. If you’re looking for ways to help, we found a list of organizations accepting donations—click here to contribute.
Another way you can help…
If you shop at Thrive Market like we do, they are also partnering with Baby2Baby to provide products like pantry staples, formula, diapers, and hygiene items to children and families in need. If you’d like to contribute, please consider donating all or part of your savings at checkout the next time you shop at Thrive Market. 100% of member donations will go directly to this cause.


